Racconto Logo – 2014

Brand refresh started in 2014 and rolling through 2015 – 2016.

THE NEW CLASSIC
 
We've grown a bit nostalgic over the last 5 years since the brand was last re-designed. Going back to our bar logo with some new touches, such as the rounded corners, allowed us to connect our past with the present.
 
The primary logo in use features a white oval to contrast the dark blue labelling and collateral. Featuring the Mugnolo family name helps us tie the logo in with our brand message of enjoying those classic dinners with your family – no matter how boisterous they get!
This variation of the logo features on our pasta and items with limited space. The white oval holds the brand consistency while giving us flexibility in designing for different sizes and purposes.
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